Elk Grove Village, IL.
Redesigned company website. Continuously improving online presence through content marketing, PPC advertising, and social media using SEO & SEM best practices. Coordinating offline advertising as well.
Hewlett Packard: Brand Delegate
Los Angeles, CA.
Planned and executed a strategic promotional campaign to raise awareness on campus entirely through social media. Created and promoted valuable, relevant, and consistent content for various social media platforms.
Ali Tech: Market Research Assistant
Taipei, Taiwan. Analyzed and synthesized data by using multivariate regression and cluster analysis to identify purchase intent and potential market share for new product launch. Presented to senior marketing executives.
Adobe: Creative Cloud Ambassador
Los Angeles, CA. Pitched software to USC Annenberg School of Communication, prompting 2,500 subscriptions. Executed 6 product training workshops with over 170 attendees, raising undergraduate brand awareness by 16%.
USC Bookstores: Sales Associate
Los Angeles, CA.Maintained inventory levels, monitored consumer preferences, and identified trends. Built rapport and customer confidence to upsell products.
USC Rossier: Assistant Communications Coordinator
Los Angeles, CA.Executed all phases of design for promotional and marketing materials by deadline. Launched managed Research @ Rossier, a monthly newsletter for graduate students and faculty.
Southern California Earthquake Center: Administrative Assistant
Los Angeles, CA.Updated and further segmented customer database to improve retargeting efforts using Marketo. Trained and delegated tasks to interns. Handled travel logistics and created itineraries for 3 leading seismologists.
iCollege Process: Founder and Executive Director
Chicago, IL. Created a mobile app that subdivided deadlines and consolidated the college application process. Raised $7K in national business plan competitions. Sold technology to leading provider of college admissions guidance in 2014.